Tuesday, November 17, 2015

Why do people wrestle over cheap food? Because we’re desperate !!

The video in this article & the article itself is common in urban cities in all the so-called Western developed world, but we don't normally see it. The world sees the tall shiny business towers of downtown cities of New York, Paris, London, Toronto, & Chicago etc. The world doesn't see how the general public is making much more frequent rounds to the food bank & trying to get cheap food, which is also unhealthy, from supermarkets.

Although, I have personally never seen people scrambling & grabbing cut-price food in supermarkets, I do believe that day is not far. The way capitalism has gone greedy & thanks of continued automation of jobs, people are forced to work for minimum wages, which of course, will force you to fight your neighbour for that last piece of meat & fish.
---------------------------------------------------------------------------------


People in Britain are battling each other for cut-price food. This is what desperation & poverty does. Video has emerged of customers at a Tesco store in Weston Favell, Northampton, scrabbling around on the floor to reach discounted essential groceries – indicative of increasing & entrenched food poverty.

It might come as a shock to anyone who imagines that writers fly to work in their own helicopter with truffle sandwiches for lunch, but I survive on food found in the supermarket reduced aisle. Occasionally dealings around the cut-price food can turn ugly.

Every day, I see shoppers who desperately need these bargains, since for many, it’s the only possibility of eating properly. After all, a huge pack of reduced mince or chicken is a good source of protein lasting across several days if cooked & eked-out properly. But this level of thriftiness is exhausting, which might explain the frayed tempers of the Northampton food-scrum.

I order my day around the rhythms of the discount hour, which is different at each of the three shops on my circuit. Food is first reduced mid-morning, then again later in the day. Bargain hunters benefit from holding their nerve, as the real reductions are made later on.

There can be a sense of camaraderie, & my fellow bargain seekers acknowledge each other with wry smiles. We even share recipes – I hear familiar voices discussing how to turn slabs of cheap smoked fish into a nutritious & inexpensive chowder. We sometimes help each other out – I reach food for shorter or older customers & in return, they help me read the labels (I have some sight problems).

The Northampton all-in, food wrestle-mania occurred, I suspect, when informal protocols which bring order to the demeaning experience of hanging around trying to look busy while waiting for the soup to be reduced, were ignored. Personally, one vital guideline, & a rule which makes me furious whenever I see it being ignored, is don’t be greedy. If you see massive packs of organic vintage cheddar for 20p (this has happened) please don’t hog them all. I’ve witnessed people loading stacks of gourmet pizzas into the boot of a new BMW, which if owned by the loader seemed to me a little unfair.

The etiquette of poverty-induced budget food-hunting decrees that you don’t barge in & grab stuff over the heads of those too polite to let go of their manners. Around the appointed hour of food reduction, a vague, straggly queue forms. When it’s just one remaining pack of prime steak, then who dares wins, but don’t knock other people over.
...


The main (unwritten) rule of food-bargain club is this: be nice to supermarket workers – they are your friend, & will occasionally give you a sly nod to indicate when they will brandish their supermarket price label guns. Besides, they are doing a hard job for low pay. Some are even on work-for-benefits schemes & privately admit they would appreciate the chance to buy cheap food themselves. So be kind not just to them, but all your fellow bargain hunters.

No comments:

Post a Comment